Goodyear launched yesterday, September 1, 2016, its new web platform. According to Goodyear this site aims at facilitating the “consumers to find the Goodyear tire that fits their needs, specialized press tests, suggested retail prices and the nearest retailers.”Considering the fact that finding the right tire and the right dealer can sometimes be a real challenge, we want to help consumers easily find the tires of their choice, “Goodyear decided to put its tires forward by increasing the information provided on its website and facilitating its presentation with a user-friendly design, “notes the press release.
